During the 79th Oscars last night, the first iPhone ad was aired to a nationwide audience. It in my opinion wasn’t the best ad Apple has ever produced, but it was appropriate for the time/place it was aired.

It features movie characters over the ages answering the phone with the word “Hello.” It’s remisiant of the launch of the Macintosh in 1984.

Apple has posted the ad in HD on it’s site.